Partner Marketing Manager

Overview

Job Description

Responsibilities

• - Drive customer acquisition through merchant partnerships
• - Build awareness of Affirm among target customers via collaborative campaigns
• - Deliver mutual growth - for Affirm and our partners
• - Shape the UK marketing roadmap in lockstep with broader market goals
• - Own end-to-end partner marketing relationships with key UK merchants
• - Build programmes that deliver measurable results while navigating the unique dynamics of the British retail landscape
• - Design and deliver full-funnel co-marketing campaigns across categories and channels
• - Identify campaign targets aligned with business goals
• - Partner with external media agencies, internal growth marketing, and brand teams
• - Build and nurture deep marketing relationships with merchant partners
• - Proactively spot opportunities to optimise performance and accelerate growth together
• - Partner with the Sales team on strategic RFPs
• - Deliver sharp analysis, insights, and reporting to internal and external stakeholders
• - Use data to tell the story and to make the next campaign even better
• - Leverage retail industry knowledge and research to develop vertical-specific strategies
• - Be the merchant advocate inside Affirm
• - Manage partner marketing budgets, co-marketing calendars, and compliance submissions

Required Skills

• - 7+ years in Partner Marketing, Performance Marketing, or Brand Marketing in direct-to-consumer brands
• - A strategic marketing mindset
• - Full-funnel planning expertise with a strong command of paid media strategy
• - A natural relationship builder and skilled negotiator
• - Strong analytical mind
• - Proven experience co-developing plans and launching integrated programmes
• - A track record of cross-functional collaboration
• - Deep understanding of the British retail market
• - Online retail marketing expertise
• - Experience writing creative briefs and testing creative approaches
• - Outstanding communication skills
• - Self-motivated with a bias for action

Benefits

• - Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
• - Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
• - Time off - competitive vacation and holiday schedules
• - ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount