Field Marketing Manager

Overview

Job Description

Responsibilities

• - Play a key role in the execution of event-led regional marketing programs
• - Be responsible for day-to-day event execution, including logistics, vendor and agency coordination and communications
• - Work closely with sales to align on event objectives, target accounts, attendee outreach, and post-event engagement
• - Support the Senior Marketing Manager in managing the regional event calendar and execution cadence
• - Support the execution of integrated campaigns that complement and extend event initiatives across digital, email, paid, and social channels
• - Assist in localizing global campaign content and messaging for EMEA audiences
• - Work with sales and the Senior Marketing Manager to support ABM initiatives for strategic accounts
• - Customize campaign materials and messaging for target accounts
• - Help track engagement
• - Maintain project tracking and timelines in Asana
• - Coordinate deliverables and updates with internal stakeholders and external vendors
• - Support regional marketing reporting and ensure campaigns meet brand and messaging guidelines
• - Collaborate on joint marketing initiatives with regional partners, including co-branded campaigns, webinars, and content
• - Assist with partner communications and coordination across teams
• - Support the delivery of campaign assets and promotional activities

Required Skills

• - 2-4 years of B2B marketing experience, ideally in a regional, field, or campaign-focused role
• - Experience supporting marketing events (virtual and/or in-person), with an understanding of planning and logistics
• - Familiar with partner marketing, ABM fundamentals, demand generation tactics, and event coordination
• - Strong working knowledge of integrated marketing tactics, including email and social media
• - Comfortable working across teams and time zones with strong written and verbal communication skills
• - Detail-oriented and highly organized, able to manage multiple fast-paced projects and deadlines
• - A proactive and adaptable mindset - comfortable supporting both strategic and tactical work
• - Able to travel up to 15%
• - Exposure to account-based marketing (ABM) campaigns or working alongside sales on target account programs
• - Previous experience in the tech, SaaS, or developer tools space
• - Basic familiarity with localization practices for regional messaging
• - Familiarity with campaign tools and platforms such as HubSpot/Marketo, Salesforce, Asana, or equivalent
• - Multilingual skills (especially German, French, or Spanish) are a plus