Director of Analytics

Overview

Job Description

Responsibilities

• - Lead and develop the Analytics team, creating a high-trust environment focused on growth, rigour, and impact.
• - Champion the goal of empowering everyone at Feeld to make data-driven decisions, reducing barriers to insight and building confidence with data across all functions.
• - Own Feeld's business partnering model, embedding analytics capability across product, marketing and commercial functions, and partnering directly with analysts to deliver complex analyses for business stakeholders.
• - Define and own Feeld's measurement strategy, establishing a consistent framework for how the business sets goals, identifies the right input and output metrics, and evaluates performance across functions.
• - Develop product analytics coverage across retention, lifecycle, and user behaviour to ensure the business has clear visibility into what drives engagement and long-term value.
• - Develop marketing analytics to support campaign measurement, acquisition efficiency, and channel performance, enabling the marketing team to make faster, better-informed decisions.
• - Support commercial and strategic decision-making through rigorous analysis, helping leadership understand growth opportunities, trade-offs, and performance against company goals.
• - Collaborate with business stakeholders to ensure analytics frameworks are properly governed in our data platform, working closely with the Data Platform team to keep infrastructure aligned with business needs.
• - Define and maintain clear measures of success for the analytics function, and communicate progress and insights regularly to leadership.
• - Ensure compliance with data privacy and protection regulations across all analytical work.

Required Skills

• - You have senior-level analytics leadership experience in a consumer product, with meaningful exposure to both product, marketing and commercial analytics.
• - You are a people-first leader. You build high-performing teams, invest in the development of your direct reports, and see team outcomes as your primary measure of success.
• - You have experience in a high-growth environment, comfortable operating at scale while retaining the speed and pragmatism of a smaller organisation.
• - You have a strong track record of embedding analytics as a business partner, influencing decisions rather than just producing reports.
• - You have experience building or owning a measurement strategy, and understand how to create frameworks that scale across a business.
• - You are an exceptional communicator who can translate complex data into clear narratives for both technical and non-technical audiences.
• - You have a clear point of view on what good analytics looks like, and the confidence to push for it.
• - You are energised by complex problems and thrive in an environment that moves quickly, bringing clarity and structure where it is needed most.
• - You are a strategic systems thinker who understands how data creates leverage across an entire organisation, not just within individual teams.
• - You appreciate reproducible analysis, written documentation, and the operational discipline that enables a team to scale.
• - Familiarity with tools such as Amplitude, Snowflake, dbt and Omni (or equivalent) is helpful.

Benefits

• - Flexible working hours
• - Unlimited paid time off
• - A fully remote working situation
• - Home office budget
• - Learning & development budget
• - On demand therapy sessions and mental health support via Spill
• - In-person meet ups
• - Transparent, honest, and equitable compensation system
• - Baseline Freedom Salary of £60,000 GBP per year for any role that indexes below £60,000 GBP per year.